Wednesday, June 6, 2012

Wreck-It Ralph

E3 2012 started up yesterday, and while I'm avoiding regurgitating all the same highlights you can read on hundreds of other blogs, one thing that stood out was the trailer for Disney's newest Pixar jam, Wreck-It Ralph, about a video game villain who gets sick of being the bad guy, and starts game-hopping to find a place where he can be a hero.

With the voice talents of John C. Reilly, Jack McBrayer, Sarah Silverman and more, the bar is already set pretty high.

The problem with this kind of movie is that it's really unlikely it won't go one of two ways:
  1. It'll be targeted at your more general audience of "family gamer" types, and resulting in sweaty gamer outrage being splattered all over the internet.
  2. It'll be so chock-full of obscure nods that hardly anyone will get it, and it'll flop.

Hopefully Disney finds a happy medium and we wind up with a nice Roger Rabbit for the video game industry, and not another Cool World fiasco.

**EDIT: To be clear, it was shown DURING E3, but not at Disney's panel.